Effects of Racial Congruence, "Likes", and Food Images in Social Media Ads on Adolescents' Caloric Intake - Study 3

NYU Langone Health

Status: Enrolling

Conditions: Calorie Consumption

Treatments: Behavioral: Food-Few Likes; Behavioral: Black-Non Food; Behavioral: Food-Many Likes; Behavioral: White-Food; Behavioral: White-Non Food; Behavioral: Non Food-Many Likes; Behavioral: Black-Food; Behavioral: Non Food-Few

Study type: Interventional

Funder types: Other; NIH

Identifiers

NCT06969651

20-01796-3

R01CA248441 (U.S. NIH Grant/Contract)

Details and patient eligibility

About

This is a randomized trial to to test the degree to which visual attention to unhealthy foods, racially congruent people, and/or "likes" in social media ads explains the relationship between ad exposure and calorie intake.

Full description

This is a randomized trial to to test the degree to which visual attention to unhealthy foods, racially congruent people, and/or "likes" in social media ads explains the relationship between ad exposure and calorie intake.

Enrollment: 480 estimated patients

Sex: All

Ages: 13 to 17 years old

Volunteers: Accepts Healthy Volunteers

Inclusion criteria

• adolescent (13-17 years of age) who identifies as only non-Latino White or only Black/African American; who logs into Instagram once daily; who can read and speak English

Exclusion criteria

• - participants who do not meet all criteria described above

Trial design

Primary purpose: Prevention

Allocation: Randomized

Interventional model: Crossover Assignment

Masking: Double Blind

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480 participants in 8 patient groups

Block 1: Black-Food

Experimental group

Description:

Exposure to ads with a Black person featuring a food product

Treatment:

Behavioral: Black-Food

Block 2: White-Food

Experimental group

Description:

Exposure to ads with a White person featuring a food product

Treatment:

Behavioral: White-Food

Block 3: Black-Non Food

Experimental group

Description:

Exposure to ads with a Black person featuring a non-food product

Treatment:

Behavioral: Black-Non Food

Block 4: White-Non Food

Experimental group

Description:

Exposure to ads with a White person featuring a non-food product

Treatment:

Behavioral: White-Non Food

Block 5: Food-Many Likes

Experimental group

Description:

Exposure to ads with many "likes" featuring a food product

Treatment:

Behavioral: Food-Many Likes

Block 6: Non Food-Many Likes

Experimental group

Description:

Exposure to ads with many "likes" featuring a non-food product

Treatment:

Behavioral: Non Food-Many Likes

Block 7: Food-Few Likes

Experimental group

Description:

Exposure to ads with few "likes" featuring a food product

Treatment:

Behavioral: Food-Few Likes

Block 8: Non Food-Few Likes

Experimental group

Description:

Exposure to ads with few "likes" featuring a non-food product

Treatment:

Behavioral: Non Food-Few