Get Out of Your Head 2.0: Evaluation of an Online Prevention Campaign and Updated Website for Men

University Ghent

Status: Not yet enrolling

Conditions: Suicidal Ideation; Suicide

Treatments: Behavioral: Get out of your head campaign and website 2.0

Study type: Interventional

Funder types: Other

Identifiers

NCT06810674

ONZ-2024-0537

Details and patient eligibility

About

The primary objective of this study is to evaluate the perceptions and evaluations of men with suicidal thoughts, regarding the new "Get Out of Your Head" campaign and the updated website. The findings will inform potential adjustments to enhance the campaign and website as needed.

Full description

In a previous study (BUN: B6702024000090) the authors focused on identifying these barriers and needs among adult men experiencing suicidal thoughts and their healthcare providers. Findings from this needs assessment suggest that men with suicidal ideation often perceive a lower need for help and hold attitudes that inhibit help-seeking and sustained engagement in care. These attitudes appear closely linked to societal gender norms around emotional openness, self-reliance, and the perceived responsibility to provide for a family. Furthermore, men experiencing suicidal thoughts expressed a desire for information on certain topics that may currently be unavailable.

To address these gaps, a new awareness campaign is being developed, alongside updates to the existing "Get out of your head" website (original: www.komuitjekop.be), incorporating necessary information. The campaign and website updates are being shaped through a participatory co-creation process involving men with a history of suicidal thoughts to ensure relevance and leverage their experiential knowledge (BUN: B6702024000420). In this approach, men with lived experience are central to the decisions on the design and content of the tools. Additionally, input from experts in healthcare and masculinity, as well as international research, is being integrated.

Once the campaign is developed and the website (www.komuitjekop.be) is updated, the authors aim to evaluate how these resources are perceived by men with suicidal thoughts to further refine these suicide prevention efforts.

The primary objective of the current study is to evaluate the perceptions and evaluations of men with suicidal thoughts, regarding the new "Get Out of Your Head" campaign and the updated website. The findings will inform potential adjustments to enhance the campaign and website as needed.

Enrollment: 288 estimated patients

Sex: Male

Ages: 18+ years old

Volunteers: No Healthy Volunteers

Inclusion criteria

• Men (≥ 18y/o)
• Experienced suicidal thoughts in the past three year
• Access to a smartphone, tablet, or computer with internet connection
• Proficiency in Dutch

Exclusion criteria

• Does not meet the specified inclusion criteria.

Trial design

Primary purpose: Prevention

Allocation: N/A

Interventional model: Single Group Assignment

Masking: None (Open label)

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288 participants in 1 patient group

Get Out of your head campaign and website 2.0

Experimental group

Description:

Participants in this group (all participants) are asked to complete a questionnaire (15-20 min). After completing these measures, participants will view the developed campaign materials (visuals) and will be asked to provide feedback. Subsequently, participants will receive a link to the website, along with instructions to review the new content pages. They will have three days to explore the site before receiving an email prompting them to complete the post-test questionnaire (10-15 min), which will take approximately 10-15 minutes. If the post-test is not completed after seven or eight days, a reminder will be sent.

Treatment:

Behavioral: Get out of your head campaign and website 2.0