Impact of Behavioral Economic Strategies on Low-Income Older Adults' Food Choices in Online Retail Settings

NYU Langone Health

Status: Completed

Conditions: Diet Habit

Treatments: Behavioral: Simulated Grocery Shopping Exercise

Study type: Interventional

Funder types: Other; NIH

Identifiers

NCT04766034

20-01936

Details and patient eligibility

About

The specific aims of this proposal are to 1) develop the components of a behavioral economics strategy (i.e., healthy bundle defaults) to influence diet behaviors; 2) characterize the online grocery shopping behaviors and attitudes of low-income adults nationally; and 3) examine the extent to which "healthy bundles defaults" and other behavioral economic strategies increase fruit and vegetable purchases among low-income adults in an online randomized controlled experiment.

Enrollment: 7,710 patients

Sex: All

Ages: 18 to 99 years old

Volunteers: Accepts Healthy Volunteers

Inclusion criteria

• aged 18-99 years
• ability to read and speak English
• have ever received SNAP benefits
• live with fewer than 5 people
• access to a personal computer, laptop, tablet, or mobile phone.

Exclusion criteria

• aged <18 years or >99 years
• lack the ability to read and speak English
• have never received SNAP benefits
• live with 5 or more people
• do not have access to a personal computer, laptop, tablet, or mobile phone

Trial design

Primary purpose: Prevention

Allocation: Randomized

Interventional model: Parallel Assignment

Masking: None (Open label)

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7,710 participants in 4 patient groups

Control

Sham Comparator group

Description:

The grocery shopping simulation will not include any discounts or bundles

Treatment:

Behavioral: Simulated Grocery Shopping Exercise

Discount

Active Comparator group

Description:

The grocery shopping simulation will include discount on eligible fruits and vegetables

Treatment:

Behavioral: Simulated Grocery Shopping Exercise

Bundles

Active Comparator group

Description:

The grocery shopping simulation will include healthy bundle defaults with no discount

Treatment:

Behavioral: Simulated Grocery Shopping Exercise

Bundles and Discount

Active Comparator group

Description:

The grocery shopping simulation will include healthy bundle defaults plus a discount

Treatment:

Behavioral: Simulated Grocery Shopping Exercise