Improving Physician Vaccine Recommendation Using Social Norms, Trust, and Presumptive Language

Duke University

Status: Completed

Conditions: Healthy

Treatments: Other: Quality of vaccination recommendations; Other: Control; Other: Quantity of vaccination recommendations

Study type: Interventional

Funder types: Other

Identifiers

NCT05957393

Pro00113696

Details and patient eligibility

About

This research examines vaccination recommendation perceptions and behaviors of physicians and advanced practice providers.

Enrollment: 447 patients

Sex: All

Ages: 18+ years old

Volunteers: Accepts Healthy Volunteers

Inclusion criteria

• Participants must be physicians, advanced practice providers, medical students, nurses/nurse practitioners, or medical fellows.
• Must be in a position to be authorized to recommend vaccines to patients in their official professional capacities/responsibilities.

Exclusion criteria

• Students or employees under the supervision of the PI who meet inclusion criteria for the study

Trial design

Primary purpose: Other

Allocation: Randomized

Interventional model: Factorial Assignment

Masking: Single Blind

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447 participants in 4 patient groups

Quantity (present) x Quality (present)

Experimental group

Description:

Participants will receive a social norm-based message (for quantity) and will learn the AIMS method, a trust-building method using presumptive language (for quality).

Treatment:

Other: Quality of vaccination recommendations

Other: Quantity of vaccination recommendations

Quantity (present) x Quality (absent)

Experimental group

Description:

Participants will receive a social norm-based message (for quantity).

Treatment:

Other: Quantity of vaccination recommendations

Quantity (absent) x Quality (present)

Experimental group

Description:

Participants will learn the AIMS method, a trust-building method using presumptive language (for quality).

Treatment:

Other: Quality of vaccination recommendations

Quantity (absent) x Quality (absent)

Experimental group

Description:

Control: Participants in this condition will receive general information about vaccines, including vaccine principles, uptake barriers, and guidelines. This information will come directly from the CDC's Advisory Committee on Immunization Practices (ACIP) website.

Treatment:

Other: Control