Mail Outreach To Increase Vaccination Acceptance Through Engagement (MOTIVATE)

Mass General Brigham

Status: Completed

Conditions: Influenza, Human; Influenza; Human Flu

Treatments: Behavioral: Core letter signed by SG + enhanced implementation prompt; Behavioral: Core letter signed by the Director of the National Vaccine Program; Behavioral: Core letter signed by Surgeon General; Behavioral: Core letter signed by Surgeon General + implementation prompt

Study type: Interventional

Funder types: Other; Other U.S. Federal agency

Identifiers

NCT02243774

2014-P-001821

Details and patient eligibility

About

The aim of this study is to determine whether receiving a core letter signed by the Surgeon General or the Director of the National Vaccine Program that provides only information about influenza, or a core letter signed by the Surgeon General with an added basic or enhanced implementation prompt, will increase rates of influenza vaccination among Medicare beneficiaries when compared to a control group.

Enrollment: 228,000 patients

Sex: All

Ages: 66+ years old

Volunteers: Accepts Healthy Volunteers

Inclusion and exclusion criteria

Medicare fee-for-service beneficiaries aged 66 and older are eligible for study inclusion. There will be no additional exclusion criteria.

Trial design

Primary purpose: Treatment

Allocation: Randomized

Interventional model: Parallel Assignment

Masking: None (Open label)

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228,000 participants in 5 patient groups

No letter

No Intervention group

Description:

Individuals randomized to the control group who will not receive any of the four letters

Core letter signed by Surgeon General

Experimental group

Description:

Individuals randomized to receive only a core letter signed by the Surgeon General

Treatment:

Behavioral: Core letter signed by Surgeon General

Core letter signed by Director of the National Vaccine Program

Experimental group

Description:

Individuals randomized to receive only a core letter signed by the Director of the National Vaccine Program

Treatment:

Behavioral: Core letter signed by the Director of the National Vaccine Program

Core letter signed by Surgeon General + implementation prompt

Experimental group

Description:

Individuals randomized to receive a core letter signed by the Surgeon General with an implementation intention prompt added in an appended P.S. tag region below the signature line

Treatment:

Behavioral: Core letter signed by Surgeon General + implementation prompt

Core letter signed by SG + enhanced implementation prompt

Experimental group

Description:

Individuals randomized to receive a core letter signed by the Surgeon General (SG) with an enhanced implementation intention prompt added in an appended P.S. tag region below the signature line

Treatment:

Behavioral: Core letter signed by SG + enhanced implementation prompt