Testing Alcohol Cancer Risk Messages

University of Miami

Status: Not yet enrolling

Conditions: Alcohol; Cancer

Treatments: Behavioral: AI-developed graphic pictorial messages; Behavioral: AI-developed Neutral pictorial messages; Behavioral: Text-only messages

Study type: Interventional

Funder types: Other

Identifiers

NCT07365813

20250012

Details and patient eligibility

About

Testing gain vs loss-framed messages to address drinking among cancer survivors

Enrollment: 850 estimated patients

Sex: All

Ages: 21+ years old

Volunteers: No Healthy Volunteers

Inclusion criteria

• Age 21 years or older
• Resident of the United States
• Able to read and speak English
• Diagnosed with one of the following cancers: mouth, throat, larynx, liver, colon, rectum, or breast
• Current alcohol user (≥ 1 alcoholic drink in the past 30 days)

Exclusion criteria

• Adults unable to consent
• Individuals younger than 21
• Not residing in the US
• Non-alcohol users (<1 drink)
• Less than 50% completion of the survey

Trial design

Primary purpose: Prevention

Allocation: Randomized

Interventional model: Factorial Assignment

Masking: None (Open label)

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850 participants in 2 patient groups

Gain-framed Messages

Experimental group

Description:

The study will test in an online 15 minutes single session, four gain-framed alcohol-cancer risk messages. Each message will be viewed in three intensity levels (text-only, neutral image, and graphic image), yielding 12 total message stimuli.

Treatment:

Behavioral: Text-only messages

Behavioral: AI-developed Neutral pictorial messages

Behavioral: AI-developed graphic pictorial messages

Loss-Framed Messages

Experimental group

Description:

The study will test in an online 15 minutes single session, four loss-framed alcohol-cancer risk messages. Each message will be viewed in three intensity levels (text-only, neutral image, and graphic image), yielding 12 total message stimuli.

Treatment:

Behavioral: Text-only messages

Behavioral: AI-developed Neutral pictorial messages

Behavioral: AI-developed graphic pictorial messages